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Friday, December 26, 2003

riaa sues rock

it’s been a while since i felt inspired to share a business model of the hour with my good readers, but this came up in a conversation, and i just have to share…

starting with the observation that the “riaa sues 12-year-old girl” meme got a lot of traction, i think there’s an opportunity to take this to the logical extreme with a combination of technical and legal hacks. if you think suing kids is newsworthy, wait’ll you see the riaa suing rocks.

here’s the general theory:

1) find someone who is a) dying and b) sympathetic.
2) set up the most voluminous file-sharing copyright-violating server possible in the name of the dying person, but keep it off-line.
3) code the server so that it has a “dead-mans switch” and doesn’t go “live” until the dying person’s estate is settled.
4) arrange in the will of the dying person to leave the server, which should be prepaid, maintenance-free and fully automatic, to a pet rock.
5) wait for the dying person to die.
6) wait for the server to go live.
7) wait for the riaa to find it and start filing lawsuits.
8) run to the media with the headline: “riaa sues rock.”

why would you do this? i dunno. just to score a great headline, i guess. as with most business-models-of-the-hour, there are huge gaps in this plan. i leave that to a crack team of technogeeks and legal geeks to make it work.

of course, there’s another approach, and that has to do with the crazy googejuice around here. the “riaa sues rock” meme might just get traction without ever happening. i guess we’ll know… in the future….

posted by roj at 1:41 am