sony pumps up the cd to make up for lost value
in an expected move, and something kevin marks will no doubt appreciate, sony (wedding bmg) has released the new naturally seven cd in germany with it’s second-session copy protection widget, called ConnecteD. (i say expected, because bmg is now infamous here at meta-roj for their adventures with with sunncomm).
this reuters story contains an interesting quote…
all copy-protections can be hacked,” [sony music chief technology officer phil] wiser said. “but if give people what they are asking for in terms of value, they won’t go out and steal it. it’s called trusting the consumer.
well, trusting them… this much, anyway.
key developments: they are labeling the disc indiciating they have “copy protected” it, and sony’s trying to make up for the drm-value reduction by adding value.
just another wrinkle in the road….