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Monday, May 31, 2004

powering up your hearing aid

you could pay attention to joi and save your hearing, or you could get hip with pat benetar and just buy buy lots of batteries…

Energizer Holdings Inc. is appealing to the rock ‘n’ roll sensibilities of baby boomers by enlisting 1980s rocker Pat Benatar to boost sales of hearing-aid batteries.

posted by roj at 9:15 pm