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Sunday, November 14, 2004

u2 games the p2p networks?

barry’s keeping me on the ball, so to speak, with this piece on the u2 album “leak”

we discussed this promotional approach back in january…. here.

of course, taking credit for this strategy essentially blows the strategy, so we’ll probably never know if the leak was intentional or accidental, but we can watch the cd sell despite (or because) of p2p popularity…

posted by roj at 3:36 am