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Friday, August 15, 2003

the save me-get this cell phone

today’s edition of the business model of the hour comes with heavy credit to Don Park. may he get to japan someday.

this edition is also brought to you by the letters “o” and “h” and the number “5.”

in our story, we envision a cell phone, much like any other cell phone, but with a couple key innovations.

the first is the “save me” mode. in this mode, the phone is pre-programmed to recognize a certain speaker, wait a few seconds and ring. the use case: i want to go to this party, but lisa might be there. and i really, REALLY don’t want to talk to her. well, good customer. fear not. simply tell the phone to listen for lisa from your pocket, and when lisa starts talking anywhere within phone-shot, it will ring, and you can make up some bogus excuse to run away.

the second is the “save me now” mode. in this mode, the phone listens to your own voice, waiting for a key word or phrase. upon detecting the key word or phrase, it rings, giving you a chance to make up a bogus excuse and run away. use case is similar to the first example, but you didn’t think lisa would be at the party. program the phone to respond to “so nice to see you” and simply saying “lisa, it’s SO NICE TO SEE YOU” triggers the “save me” ring.

the third is the “get this” mode. in this mode, the phone waits for a set of triggering keywords, then begins recording and/or dials a number and/or connects to a distribution server and records/transmits/broadcasts whatever it picks up. the use case here is industrial espionage (or porn. ok it’s porn.). program the phone to respond to “great idea, tell me more” and go take a tour of your competitors manufacturing plant. this obviously works great for picture and video-enabled phones too (i told you it was porn).

of course, we’re talking about a phone with some brains here. so, multiple commands can trigger multiple modes, and each action can be annotated for content and situation. add gps, and tag everything by location. then you can trigger the streaming video of the really cute… uh. puppy. yeah. puppy that you see walking down the street. and broadcast live, with voice annotation, to all your friends who haven’t made it into the Big Blue Room this month – and they’ll know where to find the… uh. puppy.

or, they can sit at home and write mapping applications to plot the locations of puppies all over the world. after all, if you can program it, it’s even better then being there.

so, thanks don. and thank you, dear reader.

posted by roj at 6:25 am  

Tuesday, August 5, 2003

zombie bloggers on madison avenue

todays’ business model of the hour, brought to you by those creative people that can harness tv, radio, print, street teams, buzz and everything else. the advertising industry.

the model: assemble a group of several hundred “zombie” bloggers. give them the technology, the resources, and as much free pop-culture kitsch as you can get your hands on. have them talk up all the garbage they can possibly consume, and in six months take the whole package to madison avenue and invite the ad agencies to use the new “medium.”

the pitch: “we will match your product to one or more of our well-respected and popular bloggers, who will sing its praises, kiss your… whatever, and create buzz in the highly-networked universe of the bloggers.”

posted by roj at 4:14 pm  

Saturday, August 2, 2003

bmoth: bookburningmobiles

this one came up in #joiito a few months ago, but i thought it bore “publishing”…

the problem-space is the “analog hole” for books. the example that brought it up was “sharing books” – which is obviously a serious rights violation. something needs to be done to eliminate the potential for book-sharing.

the solution, of course, is wiki-dispatched bookburningmobiles. when this came up, 451corps.com was available.

with apologies to bradbury….

posted by roj at 9:57 am  

Thursday, July 31, 2003

Business model of the hour

inspired by the “rss-wars” (which i’ve avoided), the business model of the hour is: synergize pharmaceutical manufacturers and the blogging community by way of distributed mood-aggregator.

works like this: watch the various syndication feeds for “mood changes” – anyone who changes moods too often gets an invitation to try a new “mood stabilizing” drug….

i think the potential here is huge. 🙂 drug companies get new pre-qualified customers, and the blogging world gets new aggregation tools.

i need a dozen more buzzwords to incent (ahem) some investors on this one (and someone to run with it)…

posted by roj at 1:19 pm  
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